The swot analysis can be concluded with the following findings / observations the brand “surf excel” has a good and successful past and present in all the markets it has been sold successfully and has created a good demand all the time it is also holding a good place in the detergent market with a share of around 10% - 15. Ghari detergent stp segment detergents for households target group lower-middle class family (tier-4 & tier-3 families) positioning a detergent which provides cleansing at competitive prices ghari detergent swot analysis strengths 1 market leader in the tier-3 & tier-4 segment of detergent market in india 2 strong reach to the rural consumer 3. Rin swot analysis strengths 1launched in india as a bar in 1969 with the iconic lightning mnemonic 2 rin introduced the first ever shade in the laundry category, offering proof of whiteness to consumers with the “kya saboot hai” campaign 3 continuous innovation – introduction of rin matic especially for machine wash conditions 4.
Swot analysis of the detergent powder surf excel (a famous assignment submitted to, 1 assignment submitted by _____ index sno page no 1 about the product 3 2 about the company 6 3 swot analysis 6 31 strengths 10 32 weakness 14 33 opportunities 16 34 threats 18 4 2 housewives used laundry soap bar to wash clothes surf offered them. Swot analysis of rin bar february 9, 2018 by hitesh bhasin tagged with: swot articles rin bar has always been synonymous with whitened and shining clothes in the mind of the average indian.
1 preface 2 introduction to the organisations hindustan unilever limited procter & gamble 3 4 p s of the marketing mix tide detergent rin detergent 4 swot analysis [tide & rin] 5 pest analysis [tide & rin] 6 segmentation, targeting & positioning [tide & rin] 7 the controversy [tide vs rin] 8 conclusion 9.
Nirma swot analysis 1 basic features• nirma was a basic detergent with no color, design or sophistication on the pack the product• was priced at around 35% of surf• market leadership in detergent and fabric wash and toilet soap• produce a range of industrial chemical products which primarily serve as raw material or. An analysis of a television advertisement the source:- hindustan unilever limited introduced surf in 1959, introducing the first detergent powder into the country at the time, housewives used laundry soap bar to wash clothes surf offered them significantly better clean, with much less effort the promise of ‘superlative whiteness’ – the articulation of a great clean at the time connected with consumers and helped to establish the brand. Here is the swot analysis of rin bar which has always been synonymous with whitened and shining clothes in the mind of the average indian though it has faced stiff competition from surf, tide, aerial, and nirma,, rin still continues to be a popular brand in the detergent segment. Tide detergent from p&g is evaluated in terms of its swot analysis, stp and competition tide detergent from p&g is evaluated in terms of its swot analysis, stp and competition tide swot analysis, usp & competitors posted in fmcg, total reads: 22651 advertisements.
Swot analysis swot analysis for studio 67: an organic resturaunt business oscar barraza university of phoenix swot analysis i chose to do a swot analysis on the business plan of studio 67 which is a trendy organic medium size restaurant located in portland, oregon. What is a swot analysis it is a way of evaluating the strengths, weaknesses, opportunities, and threats that affect something see wikiwealth's swot tutorial for help remember, vote up the most important comments. People who have fixed budget for household things like detergents and look for economical options target group women ages 18 to 54 years old, middle classes positioning product which has all the qualities required from a detergent-quality, fragrance and low price tide swot analysis strengths 1.
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Rin detergent case analysis group 10 1 rin detergent – to position or reposition pghr ‘09 - group 10 2 agenda the situation 1 alternatives in hand 2 evaluating the alternatives in hand 3 what we feel 4 3. In 1930 unilever launched their first detergent soap named sunlight soap omo detergent powder brand, brazil, swot analysis of the detergent powder surf excel (a famous product and famous brand of hindustan unilever limited. What is a swot analysis it is a way of evaluating the strengths, weaknesses, opportunities, and threats that affect something see wikiwealth's swot tutorial for help.